SPectrum PR Column 1999 - 1996
November 1999
On Target PR by Joan Shear
October 1999
Using Public Relations as a Key to Leadership by Cheryl Gritton
June 1999
Public Relations from the Inside Out by Elizabeth Geesey Holmes
March 1999
Your Public Relations Inner Child by Joan Shear
December 1998
Marketing Your Support Staff by Herb Cihak
November 1998
Five Keys to Public Relations Success by Joan Shear
October 1998
Making the Message Clear by Carol Bredemeyer
September 1998
AALL Excellence in Marketing Awards: A Review of the 1998 Winners by Ellen Platt
June 1998
Creative Marketing - External Efforts Can Provide Internal Results by Hazel L. Johnson
May 1998
What Would We Like People To Think When They Hear the Word "Librarian"? by Carol Bredemeyer
April 1998
Damage Control by Carol Bredemeyer
March 1998
Continuing the Legacy by Carol Bredemeyer
February 1998
PR By Walking Around by Carol Bredemeyer
Promoting Yourself as an Internet Expert by Carol Bredemeyer
October 1997
Public Relations Exhibit Showcases Members' Efforts by Janice K. Shull
September 1997
Making a Case for Display Cases by Carol Bredemeyer
July 1997
Designing Effective Newsletters by Carol Bredemeyer
June 1997
Preparing for the Annual Meeting by Carol Bredemeyer
May 1997
Looking at the Laws of Marketing by Marianne E. Maher
April 1997
Librarians, Get Out From Behind Your Desks! by Mary Lynn Wagner - Keating
March 1997
Public Relations: (Tips on Writing A News Release) by Laura Hyzy
February 1997
Public Relations Post & Exchange by Janice Shull
November 1996
PR Potpourri: (Promoting the Organization) by Carol Bredemeyer
September 1996
Delivering the Message - From Indianapolis To The Home Office by Carol Bredemeyer