Spectrum PR Column 2003 - 2000
December 2003
PR Academics Making the Grade by Sue Burch
November 2003
Cross-Functional PR by Donna Bausch
September/October 2003
Contributing - and Receiving - In Your State Library Association by Carol Billings
July 2003
PR Statement Declares Value of Law Librarian by Robert H. Hu
June 2003
Public Relations Through Community Relations by Cindy Spohr
May 2003
Increase Your PRQ! by Raquel M. Ortiz
April 2003
Law Firm Libraries Call for Stealth Approach To PR by Lee Neugebauer
March 2003
Public Law Libraries' Outreach Equals Survival by Donna Bausch
February 2003
Up Against the Mini by Stephanie Burke
December 2002
Mesh Library and Firm Strategies to Create a Top Service Department by Cindy Spohr
November 2002
It's All In Your Imagination: How to Create a Public Relations Display by Raquel M. Ortiz
October 2002
ROIs Can Validate Your Library's Value by Robert H. Hu
September 2002
Could I See That Price Tag Again? by Joan Shear
July 2002
When There Aren't Enough Prizes to Go Around by Joan Shear
June 2002
Connect with Library Schools to Ensure the Future of the Profession by Sue Burch
May 2002
Marketing Here, Marketing There, Marketing EVERYWHERE by Raquel M. Ortiz
April 2002
Taking Advantage of Friends: PR Benefits of Friends Groups by Tracey Gray Bridgman
March 2002
?C? Is for Communications by Robert H. Hu
February 2002
PR for Academic Libraries: Focus on the Faculty by Robert H. Hu
December 2001
Speakeasy: The Art of Communicating Value by Cindy Spohr
November 2001
The Law Librarian's Home Companion to Hospitality by Carol Billings
October 2001
Stuck in the Bargain Basement by Joan Shear
May 2001
Passing the "PR Bar" by Sue Burch
April 2001
Show Your Stuff by Sue Burch
March 2001
The How of PR - New Realities, New Roles by Sally Wambold
March 2001
Taxing Times Call for Drastic Measures by Tracey Gray Bridgman
February 2001
Are You PR Impaired? How Would You Know? by Joan Shear
December 2000
Recognizing Law Librarians @Work by Michelle Schmidt
December 2000
My excellent adventure across the C's of newsletter design and editing by Lucy Curci-Gonzalez
November 2000
@ your library by Cheryl Gritton
November 2000
Public Relations New Realities, Old Budgets by Cheryl Gritton
July 2000
Shy PR by Sally H. Wambold
June 2000
Far-Reaching Benefits of PR:Rewards Worth Waiting For by Sue Burch
May 2000
Referral Lists: Two-Way and Win-Win by Claudia Jalowka
April 2000
How Do You Spell Public Relations? by Frances Bertelli
March 2000
All I Really Need to Know about Law Library Marketing I Learned Watching Commercials During the Super Bowl by Lucy Curci-Gonzalez
February 2000
Public Relations in the New Millennium by Clare D. Membiela