Academic Law Library Marketing & Outreach Toolkit (2013)

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A Project of the ALL-SIS Task Force on Library Marketing & Outreach

Welcome
Bibliographies
Branding and Identity

Branding Guidelines
Logos and Wordmarks

Job Descriptions
Marketing/Outreach Plans

Example Marketing and Outreach Plans
Creating SMART Goals

Marketing Tools and Examples

Annual Reports
Brochures
Exhibits and Displays
Library Guides
Newsletters
Posters, Flyers and Banners
Promotional Items
QR Codes

Social Media

Examples
Policies

Usability and User Studies

Survey Examples
Usability Testing

See also, Marketing Toolkit for Academic Law Libraries (prepared by the Marketing Toolkit Task Force, 2004)

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