AALL Announcements - Summer 2010

Julia O’Donnell
AALL Director of Membership Marketing & Communications

AALL Partners with Drexel University Online to Offer Members Reduced Tuition

AALL is pleased to introduce a new educational partnership with Drexel University Online. Through this partnership, AALL members and their immediate family members are entitled to receive a 20 percent tuition reduction for Drexel’s top-ranked online library science programs. Benefit from Drexel’s academic excellence, convenient online format, and specially reduced tuition rates.

Key benefits for AALL members:

Library Science Programs:

Apply online at no cost. Enter “AALL” as your partner code on your application to receive your 20 percent tuition reduction. For more information, visit www.drexel.com/aall or contact 866-803-0053 or partners@drexel.edu.

A New AALL Membership Year is Underway—Don’t Miss Out!

AALL’s new membership year just began on June 1. If you haven’t renewed already, be sure you do asap so you don’t miss out on valuable member benefits.

AALL2go, our new online learning center, brings continuing education programming to your desktop, available 24/7. There are already more than 60 free programs for AALL members, with new content added monthly. Look for the 2010 Annual Meeting and Conference programming to be available on August 5.

AALL’s new online Career Center provides advanced resume and job search features, whether you’re looking to find or fill a law library position.

The new and improved AALLNET will debut this fall. The new site will be easy to navigate, feature a fresh new look, and include improved search functionality. New social media tools will allow you to form your own member groups and create group discussion forums, websites, blogs, wikis, and more.

AALL is offering a discounted membership rate for AALL members who are recently unemployed ($56 instead of $222). Unemployed AALL members should fill out the online form.

For more information or to renew your membership online, view the application form on AALLNET. If you have any questions about your membership renewal, contact AALL Headquarters at membership@aall.org or 312/205-8022.

AALL2go Pick of the Month

AALL’s Continuing Professional Education Committee presents the AALL2go pick of the month:  Competitive Intelligence on a Shoestring.

This hour-long MP3 recording begins with speaker Susan Armstrong of Business Financial Services. She provides a definition of competitive intelligence (CI), i.e., what is going on that can affect your company or industry? No competitor is going to lay out its entire plan to make things easy for you. You must look for indicators. Armstrong’s examples include, what does it mean if you find that a supermarket is advertising to hire bankers? For Armstrong’s industry, it presaged banks opening in supermarkets. Or, if your research indicates that new personnel are being hired in a specific division of a competitor’s company, then it might mean the company is going to branch out in a new direction that you, as its competitor, want to know about. Armstrong then outlines how to package and disseminate the information you gather to give it your stamp.

Next, speaker Sabrina Pacifici, author of the well-known LLRX and Bespacific, describes how to use her respected and frequently updated Competitive Intelligence: A Selective Research Guide for gathering free and/or inexpensive data about competitors. To begin, she closely examines the Microsoft and Bayer corporate websites for the many types of useful CI information they contain. She goes on to review a large number of sites from her CI list that accumulate and aggregate company data.

Find this and more than 60 other free continuing education programs and webinars for AALL members on AALL2go!



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