FCIL Newsletter, February 1997

FCIL Newsletter / February 1997


Medley of Marketing Ideas

by Janice Shull
Law Library of Louisiana

Tired of singing the same song in your public relations products? Promoting a library's services and a librarian's skills can bewilder and perplex the best of us at times. What better place to discover a new theme, hear a different orchestration than at the AALL Public Relations Exhibit in Baltimore.

Sponsored by the Public Relations Committee, this annual event (formerly the Poster Session) features displays of successful promotional efforts from many creative law librarians in all types of libraries. Come to the PR Exhibit, located in the Exhibit Hall, for fresh ideas. You will have a chance to talk to the experts at scheduled times Sunday, Monday, and Tuesday, and to pick up samples of their work.

If you have composed something special that you think other librarians should see, please consider volunteering to exhibit your materials at this year's AALL meeting. We seek all kinds of promotional items—brochures, fund-raising ideas, posters, National Library Week celebrations, newsletters, multi-media—that sing the benefits of using and supporting our libraries. For further information and to volunteer, please contact one of the coordinators listed below. Let us hear from you!

Janice Shull Law Library of Louisiana
301 Loyola Ave.
New Orleans, LA 70112
504-568-5796; Fax 504-568-5069
E-mail: jshull@lasc.org

Michelle Schmidt
Luce Forward Hamilton & Scripps
600 W. Broadway, Suite 2600
San Diego, CA 92101
619-235-3577; Fax 619-232-8311
E-mail: mschmidt@luce.com


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