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E-Distribution: A Scouting Report |
Dick Vaughan Indiana University-Bloomington rvaughan@indiana.edu |
Have you ever noticed how law libraries and legal publishers are a lot like baseball teams and cable companies? No? Well, in truth, I never really noticed either, but then I happened to be listening to a news story about the dispute between the New York Yankees and the cable company that distributes the Yankees' television broadcasts in the New York City area. Without going into any detail (you can listen to the report at: http://www.marketplace.org/shows/2002/04/10_mpp.html) the basic dispute revolves around who controls the content (the baseball game) and who controls the distribution (how the broadcast gets into your home). Beginning to sound familiar?
A few days after hearing the broadcast I received a letter from the Bureau of National Affairs, Inc. (BNA) announcing that they were restructuring how law schools access BNA products on Westlaw and Lexis. BNA databases that had previously been available via Westlaw and Lexis, are no longer going to be included as part of a law school's contract with the two vendors. Instead, schools will have to start paying BNA directly, for access to the data. In announcing the policy change, BNA Publisher and Editor-in-Chief, Gregory C. McCaffery pointed out that BNA received "no revenue or royalty" under their old arrangements with the two online services. To learn more about the details of the new academic program, see the BNA web site: http://www.bna.com/lawschool/.
Discussion on several listservs suggests that many librarians were caught off guard by the BNA decision, or were at least surprised by the suddenness of the announcement. Given that the BNA decision falls on the heels of many other information producers (most noticeably many metropolitan city newspapers) removing their data from larger database systems, it really should not surprise any of us. More and more, companies that once paid other businesses to distribute their products (whether the product is electronic data or a physical object) have learned that today's technologies can allow them to cut the middleman and distribute their products directly. And while this is a relatively new phenomenon, it is a potential that publishers have recognized for years. In fact BNA has been talking about this since at least 1994. It was in 1994 when I happened to interview, then BNA President, William A Beltz. The interview (see, "The Bureau of National Affairs, Inc.: The CRIV Sheet Interview." 17 The CRIV Sheet no.1-2, pp.9-11; 13-15.) came on the heels of another controversial BNA announcement - their decision to stop publishing state laws and regulations in the paper edition of their Environment Reporter and instead publish them in a new CD-ROM product. As I was ending the interview, I asked Beltz to speculate on the future of the Internet, as it pertained to legal publishing. Quite succinctly he responded that, "It [the Internet] is a delivery system," and "it is in our interest that our products be delivered efficiently and cost-effectively."
Law Librarians may disagree with these distribution decisions, or at least want some input before the decision is made, but we should not criticize them simply if our complaint is that they create an inconvenience to us - and believe me, in this particular case, the decision has become an inconvenience in our library. Yet, while I truly believe that the BNA decision will create more work for our library, cause us to pay more money for less information, and will require our patrons have to learn yet another information retrieval system, I understand why BNA made the decision and I support their right to distribute their own products.
While the BNA decision didn't surprise me, I admit I was not as prepared as I should have been. I also understand that BNA is not going to be the last publisher to start its own electronic distribution system, nor will these decisions only affect the academic market. Thus, in retrospect, here are a few quick suggestions on how Acquisitions Librarians can be better prepared for e-distribution changes:
Perhaps the most important preparation you can make for these types of changes, is to be prepared to analyze what is being offered. Don't rush into anything; take the time to study what is being offered and learn what the alternatives are. Finally, don't be afraid to say "no." If, after evaluating the new distribution, you discover that the system (or even the information contained within) simply isn't needed by your library, use the savings to acquire other materials that are needed.