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spectrum
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Vol 10
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pub_sp0509
Public Relations: On a Mission to Market
pdf
9/1/2010 8:35:21 AM
Law librarians can find marketing and publicity help with books, periodicals, and the Web
By Mark D. Engsberg
Publications
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spectrum
>
Archives
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Vol 12
>
pub_sp0803
Uniting in Competitive Intelligence
pdf
8/19/2010 11:06:07 AM
A meeting of the minds between library services and marketing departments helps grow one law firm's client base
By Monice M. Kaczorowski
Publications
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spectrum
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Archives
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Vol 11
>
pub_sp0705
Public Relations: Persistence Marketing
pdf
9/9/2010 7:50:52 AM
Your key to long-term survival is a long-run outlook
by Amy Hale-Janeke
Publications
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spectrum
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Archives
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Vol 11
>
pub_sp0702
Public Relations: Marketing Inspiration
pdf
9/1/2010 12:21:16 PM
How to move the law library to the center of your organization's culture
by Elizabeth LeDoux
Publications
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spectrum
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Archives
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Vol 12
>
pub_sp0805
Public Relations: Let's Give Them Something to Talk About
pdf
8/19/2010 1:04:09 PM
Word of mouth is an important campaign to add to your marketing mix
By Cindy Spohr
Publications
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spectrum
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Archives
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Vol 4
>
pub_sp0003
Public Relations: All I Really Need to Know About Law Library Marketing I Learned Watching Commercials During the Super Bowl
pdf
9/1/2010 1:00:42 PM
by Lucy Curci-Gonzalez
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spectrum
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Archives
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Vol 3
>
pub_sp9812
Marketing: A Survival Tool for the Nineties and Beyond
pdf
9/1/2010 11:43:14 AM
by Dennis Sears
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spectrum
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Archives
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Vol 6
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pub_sp0205
Public Relations: Marketing Here, Marketing There, Marketing EVERYWHERE
pdf
9/9/2010 10:01:36 AM
by Raquel M. Ortiz
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spectrum
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Archives
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Vol 14
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pub_sp1003
Public Relations: Overcoming Your Aversion to the "M" Word
pdf
8/12/2010 10:36:37 AM
Marketing your library effectively to patrons
By Lisa Smith-Butler
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Vol 13
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pub_sp0809
Public Relations: Secrets to Marketing Success
pdf
8/16/2010 11:39:44 AM
Learn from the winners of the 2008 AALL/West Excellence in Marketing Awards
By Amy Hale-Janeke
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