This program is designed to prepare professionals to establish and maintain a competitive intelligence function for a law firm. Attendees will learn how to construct a CI function, create processes and learn effective analysis frameworks to establish a CI function in their organization. Attendees will also learn practical tips and tricks for implementing and leveraging a competitive analysis competitor program within the organization for better marketing, key account team management and other firm strategic initiatives. Attendees will have an invaluable opportunity to network with other professionals and build long-term connections.
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