AALL Brand Resources

Our brand—the entirety of the logo, visuals, and messaging we use to describe AALL—enables us to establish and maintain a clear, unified brand identity to communicate to our members, our stakeholders, and the public in a cohesive and compelling manner.

Launched in October 2016, chapters were asked to update the AALL logo and name in your communications and on your websites. The AALL Brand Book for Chapters is provided to help you incorporate both in a manner that is consistent with the new brand.

We realize that each chapter is different and may need individual guidance; we are happy to help. Please feel free to contact Director of Membership, Marketing & Communications Cara Schillinger if you have any questions or concerns about the best way to implement the new brand.

AALL Logos

Web & On-Screen: The PNG provided files have transparent backgrounds; for on-screen use, we recommend our logo be displayed in PNG format whenever possible.

Print & Desktop Publishing: JPGs are provided for print publishing. If you need EPS and PDF files for your print project, please contact AALL Director of Membership, Marketing, & Communications Cara Schillinger for assistance.

Vertical

Horizontal

Web & On-Screen

Large (1300 pixels wide)
Medium (600 pixels wide)
Small (300 pixels wide)

.jpg        .png
.jpg        .png
.jpg        .png

Large (1300 pixels wide)
Medium (600 pixels wide)
Small (300 pixels wide)

.jpg        .png
.jpg        .png
.jpg        .png

Print & Desktop Publishing

Four-Color (CMYK
Black
White
PMS Spot

Four-Color (CMYK
Black
White
PMS Spot

AALL Brand Book

The AALL Brand Book for Chapters is a helpful reference tool for you to use when incorporating the new brand.

AALL Brand Book for Chapters